Flukeit

Several days ago, I began seeing animated image ads showing up in my 728×90 leaderboard ad block. It’s not just one, there are several of them. These aren’t the video ads that Google mentioned months ago, because they do not have audio. I have never seen these type of ads on my sites before, and neither has my visitors. I know this because I have seen an upswing of clicks from this site.

I strongly believe that with a moving image in the ad, this will drastically reduce the effects of Banner Blindness. I have seen an increase in revenue of 40-60% in the last week since these ads began appearing.

This entry was posted on Friday, December 22nd, 2006 at 4:01 am and is filed under Misc, Monetization. You can subscribe via RSS 2.0 feed to this post's comments. You can comment below, or link to this permanent URL from your own site. Your comments will be moderated but will appear as soon as humanly possible.